Marketing and Promotion
Getting your podcast online is the final part of the production process but what about beyond?
Do you need help maximising its potential, reaching your target audience?

Click to reveal details of each 'plan' which can be amended to suit your precise requirements:
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'TARGET & MARKET'
PLAN

Like people, every podcast has its own personality and our Marketing Plan service works with your brand to identify and map out your key audiences and the best ways to communicate with them. The plan provides a comprehensive breakdown of promotional strategies you can follow to generate targeted awareness of your podcast.

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CONSULTATION
PLAN

Whether you’re new to promotion or have some experience, our consultation service can help. Sit down with our marketing professional and discuss the best ways to maximise your listenership, debrief on the methods you’re currently using or discuss new potential avenues for promotion. This service can be singular or ongoing depending on your needs and the progression of your marketing strategy.

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CONTENT CREATION & IMPLEMENTATION
PLAN

With your guidance and approval, we can generate all the promotional content you need to spread awareness of your podcast. Providing social media posts and account monitoring, photo branding, audio/video promo highlights and blog/content writing. This service provides a comprehensive solution so you can focus on creating your podcast.

Cost
Our prices are dependent on your service package and we operate on a variable rate to reflect economies of scale.

GET IN TOUCH for a bespoke quote.
Working with The Podcast Company was fantastic. They were professional, efficient and made the whole process of recording, which can be intimidating to those unfamiliar with broadcast, really easy. The results were of a high quality and I’m looking forward to working with them again. Thank you!
GWEN WEBBER, ROYAL INSTITUTE OF BRITISH ARCHITECTS
TPC provided technical expertise and established an excellent working relationship. They also provided a very rare quality: that of anticipating our needs.
GRAHAM BUSHNELL, EDITIONS BELIN PUBLISHERS
We approached The Podcast Company with very little time on our side. Chris was helpful and patient throughout the whole process, leaving us with a polished, high-quality production.
KATY LEWIS, LEXUS CAMBRIDGE
…a polished, high-quality production that we’ll be confident in sharing with our customers. Thank you to The Podcast Company team for being so professional and efficient!
KATY LEWIS, LEXUS CAMBRIDGE
This is super! I’ve just listened to our podcasts and the quality is perfect...you guys do an amazing job!
OKSANA NOVOZILOVA, MARINE CAPITAL LTD.
Thank you for the brilliant viral marketing campaign you put together...it wasn't just four heads telling people to support the campaign; the sketches were just what was needed.
DAWN CROSBY, TEENAGE CANCER TRUST
The friendly yet professional service helped us to create a concise, original podcast that can be appreciated across a variety of audiences.
LAURA HANNAN, PROJECT MANAGER, WESTMINSTER COUNCIL
We have worked with The Podcast Company for several years now and have always been extremely pleased with the consistently high quality of their work and their professional approach. They have been flexible and adaptable to our needs and quickly understood our brief and what was required.
ROMILLY BEARD, ADVISOR, LOCAL GOVERNMENT ASSOCIATION
I thought your company went about this project in a thoroughly professional manner and I was very pleased with the end result.
CHRIS HUDSON, MEDIA RELATIONS MANAGER, SOUTHERN RAILWAY
The Podcast Company made great strides to understand my business and that was reflected in the final product which was first class.
JEREMY LEAF, OF JEREMY LEAF & CO. & SPOKESMAN FOR THE ROYAL INSTITUTE OF CHARTERED SURVEYORS (RICS)
As a small charity we appreciated the friendly but professional approach of The Podcast Company who understood our limited budget. The advice, training and ongoing support was exactly what we had hoped for and has enabled us to achieve our aims.
Victoria Smith, The Linnean Society of London
The Podcast Company really helped us get across the volume and impressive nature of the work libraries are doing. I'm certainly inspired!
Katy Thornton, Arts Council England
Thank you and the team very much. These podcasts will be a really useful addition to our comms arsenal!
Katy Thornton, Arts Council England
The Podcast Company are both professional and personable in a manner that not many can achieve. A great team that I love working with whose advice and technical expertise has been invaluable.
PENNY DE VALK, GRIT IN THE OYSTER PODCAST - EMPOWERING WOMEN LEADERS
Chris’s Podcast expertise was fantastic - he gave us really useful advice about collecting the stories to tell, and the people to tell them.
SUE PIGEON, NEIGHBOURHOOD NETWORK SW12 & SW17 COMMUNITY GROUP

General email address: [email protected]
Skype address: thepodcastcompany

Call us on 0844 504 1226
(local rate from anywhere in UK)

THE PODCAST COMPANY UK LIMITED
Registered office: 85 Great Portland Street, London, W1W 7LT
Companies House registration: 06837548

Podcast production service | © The Podcast Company UK Ltd. 2019 | Terms & Conditions